Meet The Team

Executive Leadership

Cason Carter

Cason Carter

CHIEF EXECUTIVE OFFICER

Cason Carter is the founder and chief executive officer (CEO) of Broughton Partners. He started his career in corporate insurance sales and saw first-hand how businesses put profits before people. This fueled his passion for becoming an advocate for victims of corporate negligence, and creating Broughton Partners.

Cason is responsible for the planning, strategy, daily operations, and overall vision of the company. He is an executive with strong business acumen and a relentless focus on execution. Under his leadership, the company has experienced tremendous growth in a short amount of time. His innovative mindset and ability to lead the organization through change have contributed to the overall success.

One of his proudest accomplishments has been creating an engaging and inspiring company culture. Cason firmly believes the success of an organization starts and ends with its employees. He spends a lot of his time and energy focusing on leadership and the company culture, striving to build a team that is equally as passionate about creating a world without corporate negligence.

Cason holds a bachelor’s degree in business administration from Clemson University.

Cason Carter

CHIEF EXECUTIVE OFFICER

Gary Woelber

President

Gary is the President at Broughton Partners. His focus is on cross-departmental operations and efficiencies. Gary started his career in investment banking operations and trading at Lehman Brothers Inc in NYC. Since leaving Lehman in 2007 Gary has been involved in several small businesses where his focus has been developing operational procedures and figuring out a better way. Gary holds a BA in Finance from Valdosta State University in 2000.

Gary Woelber

President

Patrick Rek

CHIEF TECHNOLOGY OFFICER

Patrick Rek is the chief technology officer (CTO) for Broughton Partners. In this role, he provides leadership for the continued development of an innovative, robust, and secure information technology environment. His expertise ranges from business strategy and execution to software development and rapid prototyping.

Patrick joined Broughton Partners in 2016 and is one of the company’s first employees. Throughout his time with the company, he has led the creation and execution of its technology strategy and roadmap, assisting in Broughton Partners’ rapid business growth and scalability.

Patrick holds a bachelor’s degree in computer science from Southern Polytechnic State University.

Patrick Rek

CHIEF TECHNOLOGY OFFICER

Damon B. Barr

CO-FOUNDER EMERITUS

Meet Damon B. Barr, Co-Founder Emeritus of Broughton Partners. Damon’s impressive track record and expertise in advertising, digital marketing, enterprise sales, legal marketing, customer acquisition, and the business of law have made him a key asset to our company.

Damon’s proven ability to scale businesses, grow market share, and increase bottom-line revenues is a testament to his expertise. He continues to focus on maximizing value for our clients and potential claimants seeking justice, ensuring that Broughton Partners remains a trusted and reliable partner for law firms.
Beyond his involvement with Broughton Partners, Damon is also a principal in several ventures, where he maintains an active advisory role. As a father of two young girls, he is passionate about creating a better world for future generations by reducing corporate negligence.

At Broughton Partners, our vision of creating a world without corporate negligence aligns with Damon’s personal values. Our mission to help 500,000 people by 2025 is a Northstar for our team, driving us to deliver the best possible outcomes for our clients and claimants. When you partner with Broughton Partners, you can trust that you’re working with a team that is committed to achieving justice for all.

Damon B. Barr

CO-FOUNDER EMERITUS

Sales & Client Relations Leadership

Steve Smith

VP OF BUSINESS DEVELOPMENT

Steve has over 20 years experience in sales, marketing and business development. Eight years of that focused solely in the legal marketing industry. He has worked with the nation’s top firms and is a trusted marketing expert within mass tort and personal injury qualified retainers. Born in Houston,TX but now residing in Florida Stephen enjoys the ocean lifestyle, working out, traveling and personal growth.

Steve Smith

VP, BUSINESS DEVELOPMENT

Brittany Heurter

Director, Law Firm Relations

Brittany brings over 9 years of experience in analytics, project management, and continuous improvement to the team. She has extensive experience in change management transformation focused on team collaboration, continuous improvement strategies, and project management processes.

Brittany has a Bachelor of Science in Mathematics with a concentration in operations research and a Master’s of Science in Mathematics with a concentration in statistics.

The most important thing to me about Brittany is her values. She is an unselfish leader who believes in learning alongside her team and empowering them to maintain quality while focused on improving work-life balance through continuous improvement initiatives.

Brittany Heurter

Director, Law Firm Relations

Janice Conner

Sales Operations Manager

Janice L. Conner comes to Broughton Partners with several years of sales, hospitality, finance, and leadership experience and is responsible for the sales department’s daily operations, which include forecasting, commission computation, accounting, marketing assistance, client engagement, and departmental organization.

Janice spent the better part of her career working for Passion Food Hospitality in the Washington D.C. area. Prior to joining Broughton Partners, she held sales director roles within Compass Group, ThinkFoodGroup by José Andrés, and Southern Proper Hospitality Group in Atlanta. Throughout her career, she has developed teams and supported their members across different departments in the hospitality industry.

Janice studied business at both Northern Virginia Community College and The George Washington University.

Janice Conner

Sales Operations Manager

Chris Seitz

Director of Business Development

Chris Seitz has been with Broughton Partners since close to its inception. He is an innovative Sales Representative and client consultant, specializing in creating unique solutions for client’s needs for the life of their firm. Once a law firm works with Chris, they tend to be a customer for life. With over eight years of experience in legal marketing, Chris has developed a deep understanding of the diverse market dynamics. Chris is renowned for his creative strategies, not only externally but internally as well, that are tailored to each client’s unique needs, ensuring they receive maximum value from our services. His innovative methods have led to over a 95% retention rate and the 2020, 2021, & 2022 awards for client satisfaction.

This track record earned Chris a promotion to Director where he educates and trains the rest of the team on his unique approach to maximize value for our customers. Chris believes in prioritizing client needs first and fostering long-term relationships over immediate sales.

Chris lives with his wife Melissa in Naples Florida, where he likes to fish, volunteer at his church, and cheer on his Miami Dolphins.

Chris Seitz

Director of Business Development